Case studies

Work, documented

Selected performance marketing engagements led by Getson DGR. Each one follows the same sequence: diagnose the bottleneck, fix the system, then scale the spend.

Service business: lead cost cut while volume grew

Context: A local service brand spending on Meta Ads with inconsistent lead quality.
Action: Rebuilt the offer and landing page, restructured campaigns around a single qualified-lead event, and added a qualification step before the form submit.
Result: Lower cost per qualified lead and a sales team talking only to prospects who matched the offer.

E-commerce: profitable scale after creative testing

Context: A D2C brand plateaued at flat return on ad spend.
Action: Ran a structured creative experiment cycle across angles and formats, then moved winners into scale campaigns with clean conversion tracking.
Result: Repeatable creative pipeline and spend scaled without ROAS collapsing.

B2B: pipeline built on Google Ads and GA4

Context: A B2B company generating form fills that never became meetings.
Action: Reworked keyword intent tiers, added negative keyword governance, rebuilt GA4 and Google Tag Manager tracking, and routed leads into CRM scoring.
Result: Reporting shifted from form fills to booked meetings and pipeline value.

Want the same process applied to your account?

Start with a diagnosis, not a budget increase. Contact Getson DGR to review your current funnel.